Thursday, July 24, 2014
Laura Meherg and Tara Weintritt of the WPG Selected as Presenters for LMA New England Annual Conference
The Wicker Park Group announced today that Laura Meherg and Tara Weintritt have been selected as presenters at the Simplify to Maximize Conference in Boston, MA taking place November 13-14, 2014. Attendees at the LMA New England Annual Conference will experience solution-oriented and innovative sessions addressing the challenges that legal marketers face while increasing value for their internal and external clients. Laura and Tara will be speaking on the topic of “Client Feedback: Interview Best Practices.” Well prepared and skilled interviewers can quickly get clients to share information that will allow the firm to create a dynamic and strong service differentiator, and quite frequently lead to both short term and long term financial benefit to the firms. This program will include a live client interview that will be “deconstructed” in real time to highlight best practices on preparing yourself and others to conduct more effective client interviews.