Friday, January 16, 2009
LMA City Group Selects WPG to present “Inside the Mind of the Client”
The Wicker Park Group announced today that the Legal Marketing Association Southeastern chapter has selected Wicker Park Group partner Laura Meherg to speak at the Orlando, Florida city group February 12. The title of the presentation will be “Inside the Mind of the Client,” a revealing examination of in-house perceptions on outside counsel management, the strategies and tactics law firms can employ to differentiate themselves from their competitors and the fundamental challenges facing general counsel in a time of uncertainty and change. The program includes extensive quotes from interviews with leading in-house counsel as well as aggregated data that reveal current industry trends.