The Wicker Park Group announced today that Nat Slavin has been selected as a Moderator of a panel discussion entitled “The Fault in Our Stars?: Case Studies in Lateral Integration Assessments” at the 2019 Annual Marketing Partner Forumin Dana Point, CA taking place January 23-25, 2019.Growth by any means necessary has been an industry-wide mantra since long before the Great Recession. Indeed, in a profession forged upon individual reputations and brand prestige, a culture of stars, replete with stratospheric salaries and healthy egos, has yielded a vicious cycle of hype and hope for many within the AmLaw 200. This round table invites participants to share practical opinions on what a successful lateral integration approach truly looks like in today’s climate. Our facilitators will lead a conversation around what criteria truly separates successful firms from their peers.
Panelists include Melissa Ertek, Chief Development Officer, Winston & Strawn LLP; Kip Guthrie, Chief Marketing Officer, Perkins Coie LLP; Jeanne Hammerstrom, Chief Marketing Officer, Benesch, Friedlander, Coplan & Aronoff LLP; and Angela S. Quinn, Esq., Chief Client Officer, Husch Blackwell LLP.